Nissan Plant Tour

Return from Nissan Plant Tour

Box lunch available

Registration

Welcome and Introductions

Creating an Atmosphere of Greatness

So many great salespeople do not find or create for themselves an atmosphere of greatness. It’s amazing what happens when you take a salesperson that is ambitious and coachable and put them in an atmosphere focused on their success. They become winners! So what are a few elements of this elusive atmosphere of greatness? Some elements are in the salesperson’s control and some are dependent upon the company where the salesperson works. Dr. Tom Black will discuss what it takes to create an atmosphere for success.

Break

BEST TECHNIQUES FOR MARKETING AND GETTING IN THE DOOR

Often times, getting your foot in the door is more than half the battle - especially when you wear a size 15 shoe. As a marketing agency owner for 30 years (and owner of size 15 shoes) Jim Huebner will share some best practices for refining your story and getting your proverbial foot in the doors of your most important prospects. Reviewing both traditional and digital techniques, Jim will highlight key points for building awareness, earning trust, and landing the first meeting.

Networking Reception

Funnel to Flywheel: Marketing in an On-Demand World

Customers expect businesses to engage however they want, whenever they want and to anticipate their needs. Viewing your business as a traditional marketing funnel, which views customers as the output of a marketing and sales process, won’t help you keep up with these demands. It’s time to start thinking about your business as a flywheel where you align your entire business around the customer. As you reduce friction in the customer experience, your momentum as a business will accelerate.

Networking Break

Sales Process Management Techniques

Learn to sell more with less effort and resources. Rob and Dave will discuss Sales Pipeline best practices, sales-process efficiencies and how to apply Lean to the sales processes.

Networking Break

Inbound Organization: Build & Strengthen your Company's Future

Inbound organization shows leaders how to build their company’s future around inbound principles and strengthen the structural foundations necessary to deal with changes in buyer behavior.

Networking Lunch

Networking Break

Enterprise Selling Strategies

In the enterprise sales environment, the number of decision makers, as well as the degree of interaction between them, is typically far greater than what is required in more traditional sales interactions. Competitively pursuing large, complex accounts with multiple constituencies and decision makers is a huge challenge for sales professionals. This presentation will provide a strategic approach for winning business with profitable enterprise clients, serving them effectively and expanding the relationship over time.

Adjourn

Music City Pub Crawl (optional, additional $75)

Music City Pub Crawl is a walking tour that takes place on 2nd Avenue in downtown Nashville. Join us for an evening of networking as we take a pub crawl and be entertained with stories about Nashville’s past, friendly competition, funny toasts, drink specials, Southern food favorites and prizes/souvenirs.

Economic Outlook

Troy will discuss the 2018 economy and trends and provide an outlook on unemployment, inflation, interest rates, oil and gas prices, jobs and how it all will affect the outlook for manufacturing.

Switch On Your Sales!

Succeeding in sales is tough. Discover what you can do to consistently stand out from the competition, sell at a premium price, generate customer loyalty and have them refer you to others! When you “Switch On Your Sales” ability, you stand out in dramatic contrast to mediocre sales people! You won’t want to miss this unique, interactive, humorous, high-energy presentation that will leave you energized and renewed and ready to sell!

Adjourn