Calendar
Sales and Marketing Roundtable 2025
Tuesday, March 25, 2025 - Wednesday, March 26, 2025
Cleveland, OH
Jump To: Agenda | Speakers | Location | Hotel | Registration
PMA’s Sales and Marketing Roundtable will give you the necessary tools to hone your skills, gain new insight and tackle obstacles that impact your goals and objectives. The roundtable will include interactive discussions, multiple presentations from sales and marketing experts, and the opportunity to engage with colleagues in the metalforming industry.
AGENDA
Tuesday, March 25, 2025
2:00 p.m. Welcome and Review of Antitrust Guidelines
Mike Vohland, PMA/MetalForming Magazine
2:05 p.m. Personal Introductions and Identify Pain Points
Mike Vohland, PMA/MetalForming Magazine
2:45 p.m. How to Effectively Market Your Manufacturing Company to a Manufacturing Audience
Teresa Schell, Vive
3:45 p.m. Break
4:00 p.m. Roundtable Discussion and Hot Button Topics
5:15 p.m. Depart for Dinner
5:30 – 8:30 p.m. Networking Dinner
Restaurant TBA
Wednesday, March 26, 2025
8:30 a.m. Breakfast
9:00 a.m. Economic Outlook
Omar Nashashibi, Inside Beltway
*Virtual presentation.
10:15 a.m. Roundtable Discussion and Hot Button Topics
12:00 p.m. Lunch
1:00 p.m. The Evolving Landscape of the Modern Sales Process
Keith Bradt, Kallan Sales Development
2:00 p.m. Roundtable Discussion and Hot Button Topics
4:00 p.m. Closing Remarks/Adjourn
SPEAKERS
Keith Bradt, Kallan Sales Development
Bio coming soon.
Omar Nashashibi, Founder, Inside Beltway
Omar S. Nashashibi is the founder of Inside Beltway, a nonpartisan lobbying and strategic consulting firm in Washington, D.C. Having worked in the nation’s capital for more than 25 years, Omar provides strategic consulting services to companies while also lobbying the White House and Congress on behalf of manufacturing associations, defense firms, nonprofits and other sectors. He works with policymakers on trade, taxes, environmental and workplace regulations, supply chains, job training and identifying grants and funding to support projects.
Having started his career in Washington, D.C. in 1995, Omar worked for the Office of Management and Budget, a branch of the White House, a large multi-state law firm, and founded a previous lobbying firm in 2005. He graduated from the George Washington University in Washington, D.C., where he studied Political Science and International Affairs.
Teresa Schell, President/Owner, Vive
Teresa Schell began her career as a manufacturer’s representative for multiple manufacturing principles including investment castings, die castings, metal stampings, injection and rotational molding, etc., to diverse OEM markets. She became the first marketing director for an injection molding company in Wisconsin, gaining the company industry recognition and statewide manufacturing awards.
In 2007, Teresa co-founded Strategic Marketing Partners, a marketing consulting company for North American small to mid-sized manufacturers. In 2012, she acquired sole ownership and rebranded in 2014 to Vive. As marketers for manufacturers, Vive defines marketing platforms and brand development with strategic planning and communication campaigns to complement the sales efforts of clients in the plastic and metal industries.
Teresa regularly speaks at industry conferences; has been honored with many awards, including being named a 2024 Notable Marketing Executive by Milwaukee BizTimes Media and most recently the 9th annual Women in Excellence in Metal Forming & Fabricating; and has held several board positions, including with PMA, the Manufacturers Association of Plastic Processors, and the Wisconsin chapter of the Women in Manufacturing Association.
FACILITATOR
Mike Vohland, Vice President of Sales/Publisher, Precision Metalforming Association/MetalForming Magazine
Mike Vohland has extensive experience in the business-to-business publishing industry. Before joining PMA in January 2020, he worked at Gardner Business Media where he held positions as publisher, associate publisher and district sales manager over a 20-plus-year career. At PMA, Mike oversees the production of PMA’s publication—MetalForming magazine—and growth of association membership.
ROUNDTABLE LOCATION
Precision Metalforming Association
6363 Oak Tree Blvd., Independence, OH 44131
216-901-8800
HOTEL ACCOMMODATIONS
Holiday Inn Cleveland-S Independence
6001 Rockside Rd., Independence, OH 44131
216-524-8050
Discounted Room Rate: $115 per night plus applicable taxes
REGISTRATION INFORMATION
Register through Friday, March 7, 2025 to save!
PMA Member: $399
Nonmember: $599
After March 7, 2025
PMA Member: $499
Nonmember: $699
By registering for this event, you agree that your contact information could be shared with our valued event partners and sponsors.
Questions? Contact Julia Gannon at 216-901-8800 ext. 145.
Interested in sponsoring a roundtable? Check out the packages here.
Sponsored by
In order to avoid a known bug found with the Chrome browser, please use the latest version of Microsoft Edge or FireFox when registering.